BostonTalks: Guess Again

THU, NOV 17, 2016 (51:32)

Wait! Cary Grant was actually a British spy? Dolph Lundgren (Ivan Drago from Rocky IV) won a Fulbright Scholarship to attend MIT? C’mon, now. You know that not everything is as it seems. That venerable Bostonian Ralph Waldo Emerson once wrote, “People only see what they are prepared to see.” Well, this month, our panel of thinkers and doers is guaranteed to prepare you to see things like you never have before.

Named by Newsweek as America’s #1 Young Entrepreneur, Johnny Earle (aka Johnny Cupcakes) explains how he turned product packaging into a magic trick; Harvard ArtScience Lab founder David Edwards shares why museums are the labs of the future (or is it that labs are the museums of the future?); and food writer Anastacia Marx reveals how the United States Army has been secretly infiltrating your kitchen from a base in Natick.

Join Johnny (@JohnnyCupcakes), David (@LeLabCambridge), Anastacia (@CombatKitchen) and a flock of fellow fun-loving locals for a smarter happy hour — hosted by Edgar B. Herwick III (@ebherwick3) of WGBH’s Curiosity Desk.

+ BIO: Edgar B. Herwick III

Edgar Herwick is the guy behind WGBH's Curiosity Desk, where the quest is to dig a little deeper into (and sometimes look a little askew at) topics in the news, and search for answers to questions posed by the world around us. His features can be seen on WGBH's Greater Boston and heard on 89.7 WGBH's Morning Edition and All Things Considered. He also appears regularly with Jim Braude and Margery Eagan on Boston Public Radio. Follow him on Twitter @ebherwick3.

+ BIO: David Edwards

David Edwards is a creator, scientist, and visionary whose work lies at the boundaries of artistic, design and scientific practice. His biannual collaborations with artists, designers, chefs, composers and perfumers (William Kentridge, Philippe Starck, Mark Dion, Mathieu Lehanneur, Christophe Laudamiel, Random International, Massimo Bottura, Neri Oxman, Todd Machover among others) highlight his work at Harvard University, where he is professor of the practice of idea translation. David founded the cultural lab, Le Laboratoire in Paris in 2007, where experiments in art and design engage public audiences and translate into works of culture and bio-inspired contemporary design. In 2014 he moved Le Laboratoire to Cambridge, Massachusetts, and opened his future-of-food restaurant, Cafe ArtScience. David's early work was in applied mathematics, as summarized in his two textbooks, Interfacial Transport Processes and Rheology (ButterworthHeinemann 1991) and Macrotransport Processes (Butterworth Heinemann 1993). Over the period 1995-2005 David pioneered inhalation drug and vaccine delivery for diseases ranging from diabetes to

TB. His company Advanced Inhalation Research (AIR) started in 1998 and sold to Alkermes in 1999, developed one of the first inhaled insulin platforms. His company Pulmatrix (a Nasdaq company) was founded in 2004 and develops inhaled therapies for COPD, as well as pioneering approaches to mitigating bioaerosols. His nonprofit MEND(Medicine in Need) operated during the early years of the Gates Grand Challenge program in the 2000s. Since2005 David's creative work has focused on sensorial design and the emergence of a new food system, including his invention of air food (AeroDesigns, started in 2010), edible packaging (WikiFoods, started in 2012) and scent communication (Vapor Communications, started in 2014). David describes his early thought on the cultural lab in his book Artscience: Creativity in the Post-Google Generation(Harvard Press 2008) and The Lab: Creativity and Culture (Harvard Press 2010). David has won many national and international awards and was elected the youngest member of the National Academies of Engineering in the USA and also in France, a member of the National Academy of Inventors, and Chevalier of arts and letters of the French Ministry of Culture.

+ BIO: Johnny Cupcakes

Johnny Cupcakes, founded by speaker Johnny Earle, has grown from a "joke" to a multi-million dollar, highly exclusive t-shirt brand driven by a community of world-wide collectors. Johnny shares his story of how he took his t-shirt brand from the trunk of his rusty car at age 19, to some of the world's most sought after retail locations.

Johnny frequently speaks at businesses and universities worldwide. He has been named Americas #1 Young Entrepreneur by BusinessWeek, one of the top innovative people in Massachusetts by The Boston Globe, he has been recognized 4 years in a row for making it into the INC 500/5000 fastest growing independent companies in America, and has been featured on MTV, NPR, FORBES, WIRED, and as a case study in several branding and business books. Johnny's known for helping other people create blueprints for building brand loyalty, creating memorable experiences, and inspiring innovation.

+ BIO: Anastacia Salcedo

Anastacia Marx de Salcedo is the author of Combat-Ready Kitchen: How the U.S. Military Shapes the Way You Eat (Penguin 2015), which received wide attention in the national and international press. In the past, she's worked as a public health consultant, news magazine publisher, and public policy researcher. She's currently working on a contribution to a British series on provocative issues in food, the title of which will remain nameless.

Partner
WGBH
Series
BostonTalks
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